Canadian Elections Result

As a follow up on today’s Canadian elections, as I’ve been predicting to the chagrin of many a left-winger out here in BC, the Conservatives look to have gained an increased minority government. Harper’s cuts for the arts and his seeming to pull a mini-McCain (“the economy is fine”….5 days later, “here comes the pain, I’m the guy to get you through this”) might have cost them a Majority.  I was never totally convinced they were going to get one.  I figured that when the polling pointed towards them heading into Majority territory, a push back would come, which would be nowhere big enough to cost them loss in seats (they were still going to gain) just at the price of Majority territory.

The canary in the coal mine for the Liberals came in March of this year in my own riding (constituency) of Vancouver Quadra, where in a special by-election the Liberal candidate (in VANCOUVER!!!) Joyce Murray barely squeaked out a victory over the Conservative Deborah Meredith.  Eight months later, tonight is round 2,  and I wouldn’t be surprised if Meredith gets over the hump this time.

Yet again the Liberals in Canada have failed to learn the lesson of Drew Weston.  Party identification, then leader of party’s emotional connection/style/persona then candidate’s qualities (mostly around leadership), then policies, then facts about policies.  In that order.

Interestingly the only party on the left that got that are the New Democrats and Jack Layton.  They really cut into the Liberals.  Layton has shrewdly been pushing his crew to drop the “new” and just be The Democrats, so as (for party id/emotional connection) to align more with US Democrats.

AND when putting a policy forward–like I don’t know say A CARBON TAX–you have to use words that have deep positive connective emotional resonance.  Not like say a Carbon Tax.  Or Green Shift.  WTF is that?

Update I: (Morning After).  Results are in out here and I was wrong about one thing–Joyce Murray (the Liberal candidate and incumbent in my riding) pulled out a bigger win than her 150 vote one in March.


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